Monday, August 29, 2011

The Power Of Words, Turned Outside In.


The video above is touching.  It contains a great message, that often times it is not what we say, but rather, how we say it, that makes the difference.  I watched this video several times, thought about the implications when creating marketing to deliver a particular message about a particular product or service and wondered how many great products, services and ideas never saw success because of a poorly worded message.  I imagine the number is in the millions.

How many messages do we process on a daily basis?  Some studies indicate that the number is in the thousands.  What if each one was worded as well as this one, each one had an effective impact?  What if the most important messages we process through the day could have this impact?  What are the most important messages we process through the day? The ones we tell ourselves all day long, they have the most impact on what manifests in our lives on a day to day basis.

Our self talk is the single most important thing to be aware of.  Our self talk not only reveals our mindset, it determines how we are going to react throughout the day and it is what makes it possible (or impossible) for us to recognize opportunity when it comes our way. If you have never observed your self talk, it may be surprising.  We are our harshest critics, we manipulate the past to make it feel better, and we project into the future our worries and concerns. We have imaginary conversations that will never come to pass.  We use language with ourselves we would never use with anyone else. We misinterpret other people's reactions, we assume the wrong answers (though often times we delude ourselves into thinking we are mind readers), and we filter everything that comes to us through our self talk.  If our self talk is negative and debasing, what we experience will be negative and debasing, but if our self talk is healthy and supportive, there is no limit to what we can accomplish.  Our challenges become rewarding, and life's twists and turns become a source for excitement. Gratitude replaces regret, accountability replaces victim hood. The key to all self improvement begins with an inventory of and changing of your self talk.

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